Amazon Prime Day 2025 Dates and Best Deals From $4

Are you running low on your favorite lip gloss? Or perhaps your summer sandals have seen better days? There’s no need to stress—Amazon just confirmed that Prime Day is coming back next month, and this year, the highly-anticipated sale will be twice as long as in years past. In other words, it’s the perfect time to snag amazing deals and stock up on all your go-to makeup, hair care, skincare, and fashion at a fraction of the price. 

Mark your calendars, as this year’s Amazon Prime Day will run from July 8 through July 11, which means you’ll have four full days to save big on hair tools, celeb-loved makeup, viral skincare, and more. But you don’t have to wait to take advantage of discounts— there are already tons of early deals on popular brands like Kate Spade, Maybelline, Dr. Scholl’s, L’Oréal, Coach, and Levi’s. To help you get a jump start on your Prime Day shopping, I narrowed down thousands of deals to 34 editor-approved sale finds. 

Best Early Prime Day Deals Overall

Kate Spade Liv East-West Shoulder Bag

Amazon is overflowing with amazing early Prime Day deals, starting with the adorable Kate Spade East-West Shoulder Bag, which is on sale for more than $100 off. Embrace the Bermuda shorts trend by picking up these Levi’s 501 Mid-Thigh Shorts, now marked down to just $40. Pair them with white summer sneakers, like these $75 Dr. Scholl’s Time Off Sneakers, originally priced at $110. You can also save big on beauty products, including the Kendall Jenner-approved $14 Lumi Glotion and the viral Maybelline Lash Sensational Sky High Mascara. Last but not least, don’t forget to brighten up that smile with Crest 3D Whitestrips, as seen in Alix Earle’s GRWM video last year. 

Maybelline Lash Sensational Sky High Mascara

Best Amazon Prime Day Makeup Deals

Laura Geller New York Baked Balance-n-Brighten Powder Foundation

Prime Day is a great time to try out trending makeup products, starting with a Byrdie favorite—the Laura Geller Baked Balance-n-Brighten Powder Foundation. Apply this $30 color-correcting powder with a fluffy brush to instantly brighten and cover imperfections. If a powder foundation isn’t for you, then you will love the dewy finish of the L’Oreal True Match Serum Foundation, which is marked down to just $15. Next, with more than 66,000 rave shopper ratings, this $8 NYX Professional Makeup Micro Brow Pencil is a budget-friendly beauty essential. 

Finally, I feel like you can never have enough lip glosses, so I’m picking up several shades of the best-selling Maybelline New York Lifter Lip Gloss, marked down to just $9. It has nearly 37,000 five-star Amazon ratings, with one shopper saying their lips were “instantly fuller and more defined, without any sticky feel.”

L’Oreal Paris True Match Serum Foundation

Best Amazon Prime Day Skincare Deals

Grace & Stella Energizing Eye Masks

Stock up on skincare favorites without putting a dent in your wallet, such as the TikTok-approved Eos Shea Better Cashmere Body Wash Or, target your dark spots with the TruSkin Vitamin C Serum, marked down to $39 and prevent future sun damage with a Byrdie-favorite tinted sunscreen, the $14 CeraVe Hydrating Mineral Sunscreen. You can also save on the popular Neutrogena Rapid Wrinkle Repair Retinol Face Moisturizer, along with the Grace & Stella Energizing Eye Masks. With more than 21,000 five-star Amazon ratings, you get 48 pairs of eye masks for just $32. One happy shopper says after 15 minutes, their eyes looked “visibly brighter, less puffy, and way more awake.”

Garnier Micellar Cleansing Water

Best Amazon Prime Day Hair Deals

Revlon One-Step Volumizer Hair Dryer and Styler

The Revlon One-Step Volumizer Hair Dryer and Styler easily makes Byrdie’s list of the best hair styling tools for delivering a bouncy blowout without breaking the bank. This best-selling product, boasting more than 396,000 five-star Amazon ratings, is now on sale for just $34. Other top-rated tools include the $41 Wavytalk 5-in-1 Curling Wand Set. Additionally, save 55% on the top-rated Wet Brush Original Detangler Hair Brush, on sale for less than $10.

Some other editor-favorite hair products are also included in the sale, such as the Color Wow Extra Strength Dream Coat Anti-Frizz Treatment and the $9 Garnier Fructis Sleek & Shine Glass Hair Water. Meanwhile, for those of us who are always in need of a hair tie, grab a few packs of the Goody Ouchless Elastic Hair Ties for just $3. 

Samnyte Hair Wax Stick

Best Amazon Prime Fashion Deals

Levi’s Superlow Jeans

Amazon’s early Prime Day deals also include summer fashion staples like the Reef Stargazer Sandal, marked down to less than $30. Next on my list are two cute summer dresses—the bubble-hem Steve Madden Gigi Dress and the gingham Zesica Bohemian Summer Midi Dress Next, I can’t resist a basic top that can be dressed up or down, such as this $15 Gap Ribbed Tank Top that can be paired with your favorite shorts, jeans (like these half-off Levi’s Superlow Jeans), or a maxi skirt. This Coach Day Tote also caught my eye, as it is discounted to $95 off and is the perfect travel bag for summer adventures.

Monrovia Platform Sandals

$50/$35 

When Is Amazon Prime Day 2025?

Amazon Prime Day 2025 will take place from July 8 to July 11 (meaning twice as many days to shop as in the past), but you can also expect to see thousands of early deals across all departments in the weeks leading up to the sale. 

How Long Is Amazon Prime Day?

The Amazon Prime Day sale lasts four days, beginning at 12:00 a.m. PST/3:00 a.m. EST on July 8 and ending at 11:50 p.m. PST/2:59 a.m. EST on July 11. The deals will change throughout the sale, so keep checking back as we will be sure to keep you updated on the hottest deals you won’t want to miss. 

Dr. Scholl’s Time Off Sneaker

CeraVe Hydrating Mineral Sunscreen SPF 30 with Sheer Tint

Coach Day Tote

Gap Ribbed Tank Top

Goody Ouchless Elastic Hair Ties

Maybelline New York Lifter Lip Gloss